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farmerswife and Gencom’s partnership is expanding. Gencom will now provide sales for all APAC regions

Posted by Carla Molina Whyte on May 17, 2022

Tuesday 17th of May 2022

farmerswife the leading provider of resource scheduling, project management & team collaboration software for the demanding needs of today’s media industry. Gencom Technology is New Zealand’s leading system integrator for Broadcast and Media Technology Applications. farmerswife and Gencom have jointly announced that their partnership is expanding and Gencom will now provide sales for all APAC regions.

“farmerswife has been a great addition to Gencom’s portfolio of Media Technology products. After a year of partnership we have now decided to expand our sales to cover all APAC regions.” says David Barnard, Gencom’s Managing Director. “farmerswife is always evolving and with the speed that Cirkus is developing we think this would be a great opportunity to introduce both products to all APAC regions.”

farmerswife CEO Stephen Elliott says, “we’re very excited for Gencom to help our continued growth and work on projects across the APAC region. With both increased demand for our established farmerswife system plus our new www.cirkus.com PRO Resource Scheduling, Management & Collaboration cloud platform; the timing is perfect to build further on our partnership.”

Both tools are available as powerful standalone products but deliver collaborative benefits when used together. farmerswife provides the ‘heavy lifting’ of inhouse schedule and resource management alongside financial reporting, while Cirkus acts as the collaboration platform to share detailed information with distributed teams both internally and externally. Together they form a true end-to-end solution for all media project management tasks.

Anyone wishing to learn more about farmerswife and Cirkus and what benefits both platforms can bring to their business’ needs should start by visiting www.gencom.com.

farmerswife will be showcasing both products on Stand 5L3-14 at BroadcastAsia Singapore, 1-3 June.


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Carla Molina Whyte

Written by Carla Molina Whyte

Marketing Executive at farmerswife